CK Underwear Behind The Seams - Glue Store

Have you ever wondered what really goes down on an underwear shoot? I’m Katherine Clark, a young creative working at Glue Store, and I’m here to take you through all the ins and outs of our latest Calvin Klein underwear shoot! The day I found out we were going to be shooting CK underwear, I had an inner “I love my job” moment to myself. The team and I were super stoked to take on this project - but none of us had ever shot an underwear campaign before. In the lead-up to the shoot, there was a lot of preparation and research to be done. Our stylist came up with the creative concept, which gave us direction. I work with a team of talented and experienced stylists, creatives and content producers, so we put together a plan of execution

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