The department store chain has installed young contemporary cosmetics sections housing about 25 beauty brands in three locations.
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Today In Johnson City History: Jan. 31, Living
Belk® - Official Site
Belk launches its first outlet store. 5 more are planned, but none in North Carolina.
Retailers Belk, Conn's to pilot new store model at select locations - Charlotte Business Journal
First look: See the new Belk at Bridge Street Town Centre before the soft opening this Saturday
Belk Launches First In-House Beauty Line, Belk Beauty
Belk selling transgender pride shirts for toddlers: 'So happy to be me
Beauty New Arrivals
Frontiers Effects of Design Aesthetics on the Perceived Value of a Product
Belk Rebrands for the Future
Belk® - Official Site