How the outdoor brand Patagonia inspires as a platform using a story-first approach to engage with purposeful storytelling.
How Patagonia Became a Pioneer of Corporate Social Responsibility
10 Reasons Why Patagonia Is the World's Most Responsible Company
The Power of Storytelling at Patagonia – The Sustainable Innovation Review
Patagonia's grand gesture sends the wrong message about ethical capitalism
Let My People Go Surfing - The Education of a Reluctant Businessman by Yvonne Chouinard
Patagonia's Chouinard and his long history of environmental activism - The Washington Post
Patagonia's purpose-driven Marketing Strategy - The Strategy Story
Peak Patagonia: The Story Behind the Mic Drop Heard Round the World - Inc.Africa
Case Study— Patagonia Branding. Client Background Patagonia Inc. was…, by Koral Green
We've lost the right to be pessimistic': Patagonia treads fine line tackling climate crisis as for-profit company, Business
The Patagonia Way to Customer Loyalty
Patagonia Founder Gives Away the Company to Fight Climate Change - The New York Times
Inspiring Brand Quotes From The Top Business Leaders I ThinkBastien
The Compass and the Nail: How the Patagonia Model of Loyalty Can Save Your Business, and Might Just Save the Planet: Wilson, Craig: 9781942600060: : Books
Patagonia Founder Gives Away the Company to Fight Climate Change - The New York Times