If the models on the H&M website look too good to be true, it's because they are.
Your Virtual Dressing Room
Retailers increasingly trialling AI fashion models and virtual try-on tech
H&M Digital metaverse atelier 2022 - FamousFix.com post
Jerry Hall Models Mugler H&M Collection's 'Revenge Dress' Look
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H&M launches latest innovation story on virtual fantasy with the Metaverse Design Story collection - adobo Magazine Online
Do H&M's Models Look Too Perfect To Be Real? That's Because They're Not!
Balmain x H&M and the new digital scams
H&M Innovation UnnamedProject
H&M's “completely virtual” female form is completely unattainable (because, um, it's virtual)