How Kmart delivered a record half of earnings thanks to a version of the viral Stanley Cup

Last year’s sellout of the discount chain’s version of the viral US drink bottle Stanley Cup says it all.

Data: Stanley cup craze multiplies company's revenue times 10

Kmart item labelled a 'dupe' of Stanley Quencher bottle

The Stanley cup hacks driving social media wild: 'An actual genius

Kmart is selling a $15 dupe of the Stanley Quencher cup water bottle

$15 @kmart australia Stanley Cup Dupe review! #kmartfinds #stanleycup

Anoka teen goes viral when dad mixes up the gifts

stanley cup kmart lead test｜TikTok Search

Person loses almost $100 in Stanley cup scam

Stanley cup tracking number mix-up causes confusion

$15 @kmart australia Stanley Cup Dupe review! #kmartfinds #stanleycup

Stanley cup tracking number mix-up causes confusion

$15 @kmart australia Stanley Cup Dupe review! #kmartfinds #stanleycup

The $4.50 Kmart household item injuring people