No one is really cheering on a guy named Brandon. Instead, the phrase is being used in conservative circles in place of a more vulgar message directed at President Biden.
Brandon Returns, Darkly: Democrats turn an insult into a pro-Biden meme - The Washington Post
What's funny about Let's Go Brandon is how the funniest thing conservatives could come up in the last decade with is a self-censor. : r/TikTokCringe
What Is the 'Let's Go Brandon!' Meme About? Trend Adopted by Trump Supporters Explained
Lets Go Brandon Flag
Why 'Let's Go, Brandon' is more than just a veiled insult
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Let's Go Brandon — Wikipédia
Let's go Brandon - NASCAR driver Brandon Brown caught in unwinnable culture war - ESPN
Gift Sticker : FJB Lets Go Brandon Funny Viral Meme Trump Supporter F**ck Joe