Gen Z and Millennials Now Prefer Dupes to Luxury, for More Than

The majority of young consumers would still buy dupes even if they could afford the real thing—proving this is more than an economic trend

How Each Generation Shops in 2023 [New Data from Our State of Consumer Trends Report]

Report Shows Influence of Gen Z on Other Demographic Groups

Top Fashion Brands That Millennial's, Gen-X & Gen-Z Trust – JCI Institute

Most Best PriceDupes, brooch chanel

YPulse on LinkedIn: #mrx #marketresearch #youthtrends

Virtual Concerts Aren't Going Away Anytime Soon - YPulse

Millennials, Love and Payments in the Time of Covid - Citcon

Gen Z's Favorite Brands, Compared with Older Generations

Gen Z and Millennials Now Prefer Dupes to Luxury, for More Than

3 Charts That Show How Gen Z & Millennials Are “Killing” Live TV

Unlocking Gen Z's luxury spending power in 2023