Meesho is essentially a social e-commerce platform and hence operates on a direct-to-consumer model. The company's business strategy can also be described as B2B in addition to being B2C if the resale prospects provided by Meesho are noted!
How Meesho Became India's First Social Commerce Unicorn
Complete Guide on How to Sell on Meesho? With Benefits of Selling
How to Sell Products on Meesho — A Complete Guide For Beginners
2023 Ecommerce Market Trends and Strategies: Sell with
Case study: Increasing orders by 10x, by Surmai Somya
launches Meesho competition, woos affordable fashion market
E-commerce vs offline festive clash: Is the consumer the winner
Meesho E-commerce platform Meesho become world's 'fastest
List of Highest Selling Popular Products To Sell on Meesho
Meesho on LinkedIn: Meesho posts continued revenue growth, records
Ecommerce brand Meesho calls for media review
Naspers leads $125 million fundraise for Meesho, an Indian Online
Improving catalogue & product discovery for resellers on Meesho
E-commerce unicorn Meesho crosses 1 million registered sellers
Fortune India: Business News, Strategy, Finance and Corporate Insight