The brand has apologized and is no longer advertising the coolest monkey sweatshirt in the US, but some people think H&M should do more.
Update: H&M Apologizes For Modelling Black Child In Coolest
H&M stores trashed in protest over 'racist' hoodie
Here we go again 🤦🏿♂️
H&M apologizes for using black child to sell 'coolest monkey' top
H&M PR Disaster – We The PR People
H&M apologizes for using black child to sell 'coolest monkey
H&M Issues Apology After Accusations of Racist Ad
H&M Apologizes After “Coolest Monkey” Ad Photo Draws Controversy
H&M apologizes after racism charges in monkey sweatshirt row
H&M Pulls Ad Of Black Child Wearing 'Coolest Monkey' Hoodie
H&M angers shoppers by putting black child in 'coolest monkey' hoodie