Thinx - A Female Wellness Social Media Marketing Case Study

Goat was tasked with delivering an influencer marketing campaign that bought their brand voice to life and delivered a strong ROI.

Period Panties Market Size, Share & Trends Report, 2030

Innovating in the Feminine Care Market - HBS Working Knowledge

The Power Of Social Influence And Reference Groups - FasterCapital

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Thinx to pay up to $5M to settle claims its period underwear contained potentially harmful chemicals, Northwest & National News

Here's Why Sex Doesn't Sell Anymore

WoW Woman in Health Tech I Elise Mortensen, Head of Growth at HTD

The Slow, Quiet Demise of Thinx

Global Female Technology (Femtech) Market Industry Growth, Size

Health and Wellness Marketing: An Ecommerce Report on the Health and Wellness Industry, Consumer Trends & Strategies for Growth