Not something you see every day, a major brand taking the decision to remove their own branding colours from their own products. The Guardian reported Tesco ‘has ditched its blue-and-white striped Value label in favour of a new softer brand’ as a way of trying to ‘relieve consumers of the…
Farmers markets vs. supermarkets: Cost differences, health benefits
Tesco ditch basic range after admitting shoppers are 'too embarrassed' to buy the blue and white striped products
Tesco to ditch use-by dates on 30 key own label yoghurt lines, News
101 Landing Page Optimization Tips & Ideas
Tesco introduces new policy for people buying reduced yellow sticker items - Liverpool Echo
We bought the same 20 items in Tesco and Aldi one year on - and the results are eye-opening - Irish Mirror Online
Tesco: A digital transformation - Technology and Operations Management
City News: Tesco boosted by market share gains and broker endorsement, News
DITCH YOUR PLASTIC BAG FOR A REUSABLE BAG. – @BambuuBrush
Tesco cuts multipack plastic for drinks - New Food Magazine
Ditch brand differentiation and try this
Tesco bans 'guilty' checkout sweets