Tesco's made-up farm brands: tricking the consumer or a smart move

Retail analysts have defended Tesco's decision to introduce 'fictional' farm brands for its value fresh products, after a backlash from consumers and the farming industry. But not everyone's convinced.. From Campaign US

Analyst Weighs In On Tesco 'Farm Brands' Move

Grant Caunter on LinkedIn: #retailinnovation #zerobeer #quality #value

Head chef shares his foolproof slow cooker tips to ensure every dish is a hit

Ciarán Doolan (@CiaranDoolan) / X

Mark Ritson: Tesco's 'fake farms' are a real headache for its own-label strategy

Lidl, Iceland, Tesco, Superdrug and Waitrose urgently recall products along with Aldi SpecialBuy item - Essex Live

Sainsbury's boss: Aldi and Lidl starting to look like 'conventional' supermarkets

TIL that M&S put the farmer's name on their food packaing. Thanks for the strawberry Sean. : r/CasualUK

Tesco shoppers go wild for £25 summer lemon dress perfect for Queen's Jubilee - Essex Live