The filter has been used millions of times, leading experts to warn of the mental health effects of repeatedly seeing retouched and edited photos of yourself and others.
A new TikTok filter is going viral and leaving users divided over how it makes them look on screen compared to what they see in real life.
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What A Mental Health Expert Has To Say About TikTok's Bold Glamour Filter
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Does TikTok's Bold Glamour filter harm users' mental health? - CBS News
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Beauty brand Dove is speaking out against the toxic TikTok 'Bold Glamour' filter
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The ugly truth about beauty filters
Why do beautifying filters make skin whiter? We know the answer
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Beauty filter critics are missing why people use them - The Washington Post