UPDATED: No, Kim Kardashian Does Not Own the Word “Kimono” - The

From the Supreme Court case centering on the name of celebrated streetwear brand fuct to Kim Kardashian’s big reveal of her controversially-named Kimono shapewear collection, trademark law has been in fashion/pop culture news with marked frequency this week – and with it, some notable misconceptions about what trademark protection actually entails.  

Kim Kardashian Finally Changed Kimono to a Less Problematic NameHelloGiggles

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#KimOhNo: Kim Kardashian West renames Kimono brand amid outcry, Kim Kardashian

Kim Kardashian drops 'Kimono' name after backlash

KimOhNo: Kim Kardashian West renames Kimono brand amid outcry, Kim Kardashian

Kim Kardashian's Kimono fashion line to get rename following #KimOhNo backlash

UPDATED: No, Kim Kardashian Does Not Own the Word “Kimono” - The Fashion Law

Kim Kardashian West's shapewear line faces backlash over being called ' Kimono Solutionwear

COMMENTARY: Why Kim K's new products are a #KimOhNo - National

Kim Kardashian West Set to Launch Next SKIMS Collection on October 15

Whoops! Kim Kardashian Had 2 Million Garments Printed with 'Kimono' Logo Before She Changed Name

Kim Kardashian Is Already Facing Backlash Over Her Skin-Care Line, SKKN by Kim

Kim Kardashian trademarks Kimono for shapewear and people aren't happy

Kim Kardashian reveals she almost lost $10million over Kimono scandal

Kim Kardashian West Names Lingerie Line 'Kimono Intimates