A new CEO is steering a company that's seen years of slumping revenues and whose home market of Japan has an aging population. But "don't count out Hello Kitty," says an author of a book about Sanrio.
A new CEO is steering a company that's seen years of slumping revenues and whose home market of Japan has an aging population. But don't count out Hello Kitty, says an author of a book about Sanrio.
The 92-year-old founder of Hello Kitty is handing the business to his grandson
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