Lingerie Brands Undergo a Major Makeover: Branding Lessons from Victoria's Secret

To understand the evolution of the lingerie industry it is worth looking at the major players, consumer sentiment towards lingerie and the emerging lingerie brands.

Top Trends That Are Redefining the Lingerie Fashion Landscape - Indian Retailer

How Victoria's Secret Is Trying to Rebrand - The New York Times

The Transformation of Victoria's Secret, by Madame Vision

The Victoria's Secret 'woke' rebrand is only skin deep, Priya Elan

At Victoria's Secret: Supriya Lele, Jenny Fax, Bubu Ogisi, and Melissa Valdés Duque Are Shaking Things Up

Victoria Beckham Regrets Getting Implants When She Was Younger

The return of a divisive lingerie brand

Once a byword for fun and glamour, the lingerie brand has recently been proving the adage: Go Woke, Go Broke. Now bosses have done a screeching U-turn and FIONA GOLFAR says: It's

Blog The Unique Group

Victoria's Secret Just Rebranded—Here's What We're Eyeing

Victoria's Secret Files A Patent To Make NFTs

It's not been enough to carry the day': Why the Victoria's Secret rebrand is over

Why the rebranding of Victoria's Secret hit a nerve, Marketing & Advertising News, ET BrandEquity