The LFP governing body is looking to increase its exposure in the country to boost its international fanbase.
Ligue 1 open to playing cup game in US in new media rights deal
How Leagues Cup supercharged soccer and its advertising partners
In Focus: National Football League
Ligue 1 brings in rEvolution to grow US presence - SportsPro
LFP Media and ISG partner for virtual advertising feeds - Sportcal
Ligue 1 hires US marketing agency to promote league's appeal
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NFL targets Africa expansion and more marketing opportunities in
Soccer 360 Magazine by Soccer 360 Magazine - Issuu
Ligue 1 rights in US up for grabs in final season of current deal