Asia-Pacific consumers see Zara as a luxury brand

The brand is apparently seen as a cut above its direct competitors, although Uniqlo has done a much better job of building designer-appeal into fast fashion.

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Appetite for luxury: Southeast Asians are looking into expensive brands amid pandemic

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Retail in Asia on LinkedIn: Kering sales contract in 2023 on continued softness in Q4, Asia Pacific…

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Zara 'regrets misunderstanding' regarding recent campaign

H&M, Zara Fast Fashion Waste Leaves Environmental Impact - Bloomberg

The Zara Customer Journey and The Retail Experience

Esprit de corpse? To survive, HK-based brand must become a leader