How marketing 'comfort for the common man' made Rupa standout in

The family-owned enterprise did not have a roaring start. But with solid marketing practices in place, Rupa climbed the ladder of success and went on to dominate the market.

How marketing 'comfort for the common man' made Rupa standout in

Imperial Blue—walking a tightrope between offensive vs tongue-in

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Rupa Company - Wikipedia

Pitaji ki patloon' to 'uncle ji ki kursi' — Cadbury 5 Star hit the