Universal Standard co-founder Alexandra Waldman on making fashion

quot;We live in a world where 30% of American women have all of the choice in the world, and 70% have very few options," Universal Standard co-founder Alexandra Waldman said. "So it was kind of a no-brainer where to start."

Meet Polina Veksler and Alexandra Waldman, the Women Behind

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Legacy Left By Universal Standard's Late Co-Founder, Alex Waldman

Universal Standard: Clothing brand gets how a woman's weight

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Plus size fashion is evolving into size-inclusive clothing, with brands

Polina Veksler on LinkedIn: Universal Standard Acquires Plus-Size

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Universal Standard x Rodarte's Clothing Line Is Everything I Ever Need