Chinese afraid of getting tanned give rise to the sun protection market

Chinese people’s dislike of getting a tan has brought out the so-called “hard sun protection” market in recent years.

Facekini & Asian Aversion to Tan Skin: a Precursor to Racism?

China Xiaohongshu (RED) Case Studies

What's driving sunscreen's big boom

Dao Insights China News, Digital Innovation & Trends

China's Niche Tanning Boom Challenges The 'Fair Skin' Beauty

Images

Spike in Temperature Across Mainland China Sees Sunscreen Market

How Tanning Culture Has Evolved

Chinese afraid of getting tanned give rise to the sun protection

How To Protect Asian Skin From The Sun, According To Skincare

Investors pressure UV protective gear maker Beneunder to downsize