How Reebok Became the Go-to Fitness Brand for Athletes - Muscle & Fitness

Description

Back in 2010, the stodgy brand made a bold choice: to go all in on CrossFit and revamp its company. It seems to be working.
I’m surprised when the guy next to me takes off his shirt in the middle of our workout—not because that’s unusual for a CrossFit class, but because he’s a few feet away from his boss’ boss’ boss: Matt O’Toole, the CEO of Reebok. Like most days around noon, O’Toole is grunting through the workout of […]

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Reebok Fitness Multipurpose Adjustable Aerobic and Strength Training Workout Deck with Incline and Decline Bench Configurations

Second in the Step Reebok series, this tough workout adds the hops, leaps, jumps and explosive propulsion steps known as power moves. This athletic

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