Reebok is introducing a new sports bra that can relax or tighten depending on the wearer's movement. It's called the PureMove and as Fast Company reports, it uses technology that has been incorporated into bulletproof vests and NASA spacesuits. The bra's development began three years ago when Reebok designer Danielle Witek came across a gel-like substance called Shear Thickening Fluid while reading a research journal. Developed in 2005 by scientists at the University of Delaware, the substance acts more like a liquid when it's moving slowly and more like a solid when it moves at higher velocities.
Reebok is introducing a new sports bra that can relax or tighten depending on the wearer's movement. It's called the PureMove and as Fast Company reports, it uses technology that has been incorporated into bulletproof vests and NASA spacesuits. The bra's development began three years ago when Reebok designer Danielle Witek came across a gel-like substance called Shear Thickening Fluid while reading a research journal. Developed in 2005 by scientists at the University of Delaware, the substance acts more like a liquid when it's moving slowly and more like a solid when it moves at higher velocities.
Reebok is introducing a new sports bra that can relax or tighten depending on the wearer's movement. It's called the PureMove and as Fast Company reports, it
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