Tommy John helps women wave goodbye to wedgies

Behavioural insights practice Canvas8 examines how underwear brand Tommy John is appealing to women who are tired of wedgies and want comfy underwear instead.

The Wedgie (Short 2015) - IMDb

Jessica Jones Wedgie Card by BlueCrysis13 on DeviantArt

Tommy John Women's Air Thong Underwear - 2 Pack - Breathable Quick Dry Super Soft Seamless Panties (Haute Red/Turbulence, Medium) : : Clothing, Shoes & Accessories

Tommy John – Collected by Sarah Sullivan

Bath Comedy Festival - What's On

Tommy John helps women wave goodbye to wedgies, by Keeping TABS

Wedgie - TV Tropes

Going Commando - TV Tropes

Name a scene from the show that got you to smile like this. : r/cobrakai

Modal Stretch Fabric Silky soft & smooth, naturally breathable with a luxurious feel. Non-Pilling - No lint balls or fuzz, wash after wash. Comfort

Women's Second Skin Brief, Lace Waist (Soft Underwear)

Guys, what is the best underwear to STOP from getting a wedgie? What is the most comfortable underwear you've worn? - Quora